The Seward Phoenix Log - News of the Eastern Kenai Peninsula since 1966

By Annette Shacklett

J.W. Frye joins LOG staff



J.W. Frye

J.W. Frye has come onboard at The Seward Phoenix LOG to work with advertising, development and marketing.

Frye will assist local businesses and organizations in telling their story through advertising and other projects. Most of Frye’s previous work was in the not-for-profit sector. However, he has decided to move into the commercial sector.

One of his projects was a bike ride from Key West, Fla. to Prudoe Bay to raise funds to establish a network for not-for-profit hospices. Not only was Frye the founder and president of the Take Action! organization, he’s the guy who rode the bike 8,000 miles. Two years in the making, the One Bike One Cause campaign brought awareness and new media/development concepts to national and local hospice organizations, and raised tens of thousands of dollars for Take Action!

Two things came together to bring him to Seward in 2011. His long-time friend, local filmmaker Josh Thomas, had settled in Seward, and he was relatively close at the end of the bike ride to Prudoe Bay.

Asked what brought him back to Seward this year, Frye replied, “Community. The sense of community. I’ve done a lot of travelling, been a lot of different places and lived in a lot of places. And I’ve never felt the sense of acceptance and encouragement that I’ve felt in Seward.”

Well versed in business, marketing and development, he is also passionate about telling stories and not just his own. He strives to assist others tell their stories. He writes fiction, poetry, songs, short stories, drama and is a motivational speaker.

Frye directed and produced a documentary about the One Bike One Cause project. Earlier this month he produced a two-part reality series about gold mining in Alaska for National Geographic. Currently, he’s working on a film project for Miller’s Landing.

He also enjoys adventure sports – climbing, kayaking, running and cycling. Later this summer he plans to run the 50-mile ultramarathon from Hope to Cooper Landing. He also has an eight-day kayaking on his agenda.

In addition to his other skills and interests, Fyre holds a associate’s degree in mathematics. He pursued the degree because he desired to teach calculus, another of his passions.

Asked what he likes about Seward, Frye answered, “Obviously, the natural beauty. But for me it starts and ends with the people. I love going on the traverses and climbing through these glaciers and paddling out in the ocean. I love adventure sports and challenging myself. But it really is the people. It seems like everybody I come in contact with is just such a character. It may sound goofy, but I just feel such warmth and love here.”

“I used to not think much of advertising and development. But like anything, advertising and development is a tool that we can use to strengthen our community. Stronger businesses give us the power to make changes and to strengthen. A stronger community gives us better schools. A more informed public is a smarter and more engaged public,” said Frye of his new role.

Contact Frye at, 484-560-9911 or 224-4888.


Reader Comments

engineerboy writes:

Congratulations JW. I'm one proud Uncle.

RedThreader writes:

Welcome, J.W., from one community member to another!

efemeril9 writes:

JW, It was nice to meet you at the Chamber luncheon, some kind of story Jake had to tell, huh? A VERY small parallel, but I rode a motorcycle from Homer to Denver, hats off to your bike ride. A crazy friend of mine does the Ride the Rockies. And it's always nice to meet a fellow mathematician. I wish you well with theSewardPhoenixLog; being a photographer and dabbling with Vegas7 myself, I'd be interested in your work and projects, stay in touch. Regards, Ian Again, good to meet you.


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